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Date: Tue, 19 Jun 2001 17:40:20 +0200
From: "Trond Arve Hjelle" <saab900nopsamne.no>
Subject: Re: Mercedes smokes BWM/Saab/Volvo with better model names


"Comments4uĈ" <comments4unopsameja.com> skrev > Do descriptive and inspiring model names help sell cars? Its > quite evident they do. Good names like Accord and Grand Marquis > have greatly contributed to the success of those models. > > European makers were late to realize the advantage of descriptive > and inspiring model names. They instead have used meaningless > alpha-numeric designations like 900s, 318i, and 70. > > With *feel good* names, Mercedes will bury the other European > makers. "Mercedes Windsor" is regally inspiring. "318i", and > other designations used by BMW, Saab, and Volvo, are about as > inspiring as the secret manufacturing date code on a package of > condoms. Well, I feel very good with the 900c name, the only thing that could make it better, is 900 T16 Aero...... :) -- Trond-Arve Hjelle 87' SAAB 900c saab900nopsamne.no www.saab900turbo.com ICQ: 29906725

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