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you want to get personal?
Posted by Joshua HArrison [Email] (more from Joshua HArrison) on Fri, 12 Jan 2001 17:30:34
In Reply to: Re: pricing strategies: SAAB Vs. BMW (Honda Odessey), Rafe, Fri, 12 Jan 2001 12:04:30
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I don't need an economics or business 101 lesson on supply and demand (does a UVA MBA add credibility?). And don't question my politics as I am more conservative and pro-business than probably 90% of the population and 99% of this board. We all understand supply and demand. What I don't understand is SAAB's pricing strategy. As has been stated, there are many potential uneducated buyers who don't even look at SAAB because they figure they can get a comparable BMW for the same money. I used to think that until I signed up on SAABNET. Meanwhile, BMW advertises their cars with an MSRP that reflects no options...good luck finding a BMW packaged that way. So SAAB has some work to do and given their market share, they might want to get on it. As for the Honda Odessey, I don't know if their pricing reflects high deman relative to supply (I've hears their producing at capacity on the van and MDX) or if it's a strategic decision to keep supply limited. It's the opposite problem that SAAB has. Joshua Harrison
Posts in this Thread:
- pricing strategies: SAAB Vs. BMW (Honda Odessey), joshua harrison, Fri, 12 Jan 2001 11:12:51
- They could sell more cars is they lowered the MSRP, Larry, Fri, 12 Jan 2001 15:25:36
- Re: pricing strategies: SAAB Vs. BMW (Honda Odessey), MJM , Fri, 12 Jan 2001 14:25:11
- Re: pricing strategies: SAAB Vs. BMW (Honda Odessey), Rafe, Fri, 12 Jan 2001 12:04:30
- What you're suggesting..., Andrew , Tue, 16 Jan 2001 00:15:27
- Rafe, jd, Sat, 13 Jan 2001 14:03:53
- Can we stick to cars and cut the political swipes?, John N., Sat, 13 Jan 2001 11:55:54
- you want to get personal?, Joshua HArrison, Fri, 12 Jan 2001 17:30:34 <-- Viewing This Message
- Re: pricing strategies: SAAB Vs. BMW (Honda Odessey), EJ, Fri, 12 Jan 2001 16:56:55
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