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Marketing thoughts/observations
Posted by Ed NC (more from Ed NC) on Sat, 16 Aug 2003 06:14:39
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Thoughts about an ad in the local rag this morning:
2003 9-3 conv. $399/mnth, 48 mths, $4864 (!!!) due at signing, only 10k/yr.
Just below it, 2003 9-3SS linear, $399/mnth, $0 down, 12k/yr.
I know convertibles are higher, but you'd think they'd want to move the old convertibles to make way for the new ones coming in.
Also, they really want to move the new 9-3. 0 down is a good deal.
The ad says, "In the state of independence, POWER is enjoyed by all." No mention of where the power comes from (turbo).
posted by 216.237.199...
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