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So how do you like working for GM? :)
Posted by phred (more from phred) on Thu, 7 Aug 2003 10:02:31
In Reply to: Another brilliant plan..., bRAD, Thu, 7 Aug 2003 06:35:00
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Your first few suggestions make me sad. Is homogenizing Saab the only way it will survive? FWIW, my mother is impressed as hell at the all-singing, all-dancing cupholder as it appears from the dash.
No more badging! Audi gets by with virtually none. AWD is fine, lay off the nav because it will obsolete before it's loaded on the ship.
I agree that marketing is a very important part of the equation, and I agree that Saab doesn't do the best job in the world. I think their money should go in that direction to change perception, not in changing the product.
posted by 216.205.22...
Posts in this Thread:
- My brilliant plan to save Saab, phred, Wed, 6 Aug 2003 14:26:23
- Happens in the Sonett often..., Scott Paterson
, Fri, 8 Aug 2003 22:07:30 - I don't dare send anyone to my local Saab Dealer..., VictorVector, Fri, 8 Aug 2003 13:22:36
- Re: My brilliant plan to save Saab, MatthewB, Fri, 8 Aug 2003 07:06:50
- I agree. I already do this on an almost daily basis!, Jon in Chicago, Thu, 7 Aug 2003 07:25:07
- Another brilliant plan..., bRAD, Thu, 7 Aug 2003 06:35:00
- #3+ And make a huge deal about them!, saw, Fri, 8 Aug 2003 23:08:45
- So how do you like working for GM? :), phred, Thu, 7 Aug 2003 10:02:31 <-- Viewing This Message
- bRAD, yor're going straight to hell with no stops, Jon906, Thu, 7 Aug 2003 10:00:35
- people ask "so how do you like your SAAB?" all the time, compaqted, Thu, 7 Aug 2003 06:34:01
- Just hire that Nigerian spam guy as new Saab sales rep, SaabKen in Vancouver, Wed, 6 Aug 2003 15:05:30
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