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My previous understanding was that KIAs were the cheap version of Hyundais, kind of like Chevy/Pontiac, but they seem to have blurred that. I think that with some foresight they could have set up a Toyota/Lexus, VW/Audi, Nissan/Infinity, etc. kind of relationship. The car makers love their luxury brands, typically make much more per unit on them.And it's not unheard of to have a luxury or performance car with the cheap car label, as in the Chevy Corvette.
So, where are they cutting costs? Labor costs in Korea is much lower than labor in Japan, however with many of the Asian brands being made in the US, this doesn't hold up. In the past, Hyundai bought last-gen engines from Mitsubishi, but I don't think that they do that any more.
posted by 108.71.134...
Posts in this Thread:
- Well...I bought a Hyundai., mikes1929, Sun, 29 Jan 2012 00:09:59
- Might make the same choice!, Justin VanAbrahams
, Mon, 30 Jan 2012 19:42:35 - This post reminds me of one a few weeks back, Noel, Mon, 30 Jan 2012 12:59:39
- Automotive prejudice, No Snaab, Mon, 30 Jan 2012 06:00:20
- Veloster is a interesting car. Three doors and a hatch., Noel, Sun, 29 Jan 2012 16:54:48
- Should have waited for the "aero", thatbobguy
, Sun, 29 Jan 2012 16:16:05 - I just drove a Sonata with 1000 miles on it, frontwheeldriver, Sun, 29 Jan 2012 14:56:01
- Is this your Sunday confessional?, Daniel, Sun, 29 Jan 2012 14:33:47
- Re: Well...I bought a Hyundai., 9-3Talladega, Sun, 29 Jan 2012 13:51:29
- "Hyundai? Yes, Hyundai.", Dan-O, Sun, 29 Jan 2012 06:44:33
- Amazed!, DBV, Sun, 29 Jan 2012 18:10:42
- Re: "Hyundai? Yes, Hyundai.", mikes1929, Sun, 29 Jan 2012 16:16:27
- Re: "Hyundai? Yes, Hyundai.", nwas, Sun, 29 Jan 2012 08:47:59
- Re: "Hyundai? Yes, Hyundai.", Minibrings, Sun, 29 Jan 2012 07:04:48
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