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Use BlackBook for pricing
Posted by Dag [Email] (more from Dag) on Tue, 17 Feb 2004 12:06:31
In Reply to: 9-5 price and chicago dealers, dave, Mon, 16 Feb 2004 16:37:50
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At least use what the dealer use when doing pricing. Start with an offer at the "trade-in value" and work from there NEVER going above "Fair" condition retail.
As much as we like SAAB's, non-SAAB dealer HATE THEM! When I was at BMW, we wholesaled every SAAB right away because they were impossible to sell. SAAB buyer are a very specific group of buyers that want a SAAB and nothing else. People do not walk into a dealer looking at a Camary and end up with a SAAB, it just doesn't happen. They may end up with an Accord or Avalon. The one thing the dealers know is that you cannot "sell" someone a SAAB, the buyer is always a previous SAAB owner and is aware of the SAAB market and prices. We are VERY informed I guess. :>)
Use this to your advantage.
Good Luck!
posted by 65.167.1...
Posts in this Thread:
- 9-5 price and chicago dealers, dave, Mon, 16 Feb 2004 16:37:50
- Thank you everyone <more>, david, Tue, 17 Feb 2004 16:38:07
- Use BlackBook for pricing, Dag, Tue, 17 Feb 2004 12:06:31 <-- Viewing This Message
- Re: 9-5 price and chicago dealers, Robert, Tue, 17 Feb 2004 11:27:54
- Re: 9-5 price and chicago dealers, Tom Scott, Tue, 17 Feb 2004 10:56:47
- Re: 9-5 price and chicago dealers, Bevan, Tue, 17 Feb 2004 10:54:22
- Re: 9-5 price and chicago dealers, Zinhead, Mon, 16 Feb 2004 20:19:26
- Chicago Saab dealers, sph3re, Mon, 16 Feb 2004 16:53:01
- location, dave, Mon, 16 Feb 2004 16:47:58
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