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Saab = (almost) everyman's car...
Posted by TB (more from TB) on Fri, 22 Feb 2002 17:09:12
In Reply to: That car already exists..., Mattias.se, Fri, 22 Feb 2002 15:04:58
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That's exactly what I observed in Sweden. So why doesn't Saab sell the inexpensive (a great deal, when you think about it) version over here ?
Either (a) they think there's no market (I should think the cost to test this market would be minimal, given that the cars already exist!), or (b) they think that having a base model will somehow dilute the sport/luxury image Saab is trying to cultivate (I wouldn't buy that...)
posted by 141.213....
Posts in this Thread:
- unfilled market niche, TB, Fri, 22 Feb 2002 13:36:09
- Re: unfilled market niche, Bruce, Sat, 23 Feb 2002 02:10:22
- SOLD! Now where do I go to buy one?, KeithR, Fri, 22 Feb 2002 20:03:04
- saw the same program, MJP, Fri, 22 Feb 2002 17:04:30
- Agreed Completely with second paragraph, saw, Fri, 22 Feb 2002 16:12:08
- That car already exists..., Mattias.se, Fri, 22 Feb 2002 15:04:58
- probably not, unfortunately, Leon, Fri, 22 Feb 2002 14:16:08
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