The banner above is an advertisment - if it asks you to download software, please ignore.
Site News -
7/1: Members: Log In to See Fewer Ads! |
5/28: SAAB Evolutions/TSN T-Shirts $14
[General |
Members |
C900 |
9000 |
NG900 & OG93 |
93 |
95 |
NG95 |
99 |
Sonett |
Vintage Models |
Clubs |
Other Cars |
FAQs |
Gifts |
Member Photo Galleries |
Member Directory |
Classifieds |
Manuals |
*Buddy Registry |
*Mileage Registry |
Polls |
What's New |
Raffle |
Photo of the Month |
Sponsors]
[Main 95 Bulletin Board | BBFAQ |
Prev by Date | Next by Date | Post Followup ]
Member Login / Signup - Members see fewer ads. - Latest Member Gallery Photos
its not locations
Posted by Irfan (more from Irfan) on Fri, 19 Mar 2004 23:45:07
In Reply to: Good point, Scott, Fri, 19 Mar 2004 05:26:34
Members do not see ads below this line. - Help Keep This Site Online - Signup
saab has to make people think of saab when they want a car... and then people will drive to the dealership... not jsut buy on a whim.
when people are in the market for a midlevel-luxury car they have to think Saab, and they dont. They think saab is a quirky swedish company ... which it still is ... but its just not in their minds when they look for a car. The name of Saab isnt associated with luxury like those other marques. Its about brand recogntiion and brand quity, Saab has too little in both. The saab name alone isnt enough to charge the prices they list on a 9-5, but people will pay more for a THREE series because of the brand equity.
posted by 24.160.181...
Posts in this Thread:
- next 9-5 rear wheel drive ?, Ganesh, Thu, 18 Mar 2004 16:04:01
- One rumour is that, No.9, Thu, 18 Mar 2004 20:37:23
- As seen in NINES, Stephen Goldberger, Thu, 18 Mar 2004 16:25:57
- What in the world has Enron got to do with the 9-5?, Lou, Thu, 18 Mar 2004 16:54:34
- I don't get it. The 9-5 is a brilliant car., AdamB , Thu, 18 Mar 2004 16:50:54
- Just look at the competition, which includes, J, Thu, 18 Mar 2004 21:36:55
- I blame dealership locations. . . ., JPW, Thu, 18 Mar 2004 19:56:46
- Yes, but..., fsik, Fri, 19 Mar 2004 16:36:48
- I agree too, Aero~0657, Fri, 19 Mar 2004 09:12:40
- Re: Location..., UnderDog, Fri, 19 Mar 2004 07:17:08
- Good point, Scott, Fri, 19 Mar 2004 05:26:34
Members do not see ads below this line. - Help Keep This Site Online - Signup
Post a Followup
No Site Registration is Required to Post - Site Membership is optional (Member Features List), but helps to keep the site online
for all Saabers. If the site helps you, please consider helping the site by becoming a member.
StateOfNine.com
|
SaabClub.com
|
Jak Stoll Performance
|
M Car Covers
|
Ad Available
|
Random Saabnet.com Member Gallery Photos (Click Image)
This is a moderated bulletin board - Posting is a privilege, not a right.
Unsolicited commercial postings are not allowed (no spam). Please, no For Sale or Wanted postings, SERIOUSLY.
Classifieds are to be listed in The Saab Network Classifieds pages.
This is a problem solving forum for over 250,000 Saab owners, so expect to see
problems discussed here even though our cars are generally very reliable. This is not an anything goes
type of forum. Saabnet.com has been a moderated forum since 1988. For usage guidelines, see the
Saabnet.com Mission and Purpose Page. Please remember that you are
not anonymous. Site Contact | Site Donations | Other Sites by SP -
Poverty2Prosperity.org | Run Club Menlo Park | ScreenBot
Site Members do not see red text instructions, bottom of the page anchor ads, or box ads.
Click here to see all
the Site Membership Benefits!